Communication for Development

Strategic Communication for Social Change

SDS designs end-to-end C4D programs rooted in local culture, languages, and trusted channels. We blend strategic communication, social & behavior change, community mobilization, and advocacy to enable people to participate in decisions that affect their lives.

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Communities Reached
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Behavior Change Rate
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Local Content
Community dialogue using print, radio, and mobile
People-centered communication

Our Communication for Development Approach

Women's SHG meeting

Social & Behavior Change

Evidence-based messaging and two-way dialogue to address knowledge gaps and social norms.

Community radio broadcast

Community Mobilization

Engaging community leaders, SHGs, FPOs, and youth groups to co-lead development initiatives.

Digital counseling

Multi-Channel Strategy

Using interpersonal counseling, community radio, folk media, and digital platforms for maximum reach.